You need: the Windows95 installation CD and a Windows 95 version B boot floppy. As I don't have a floppy drive I have to create a floppy image of the boot floppy. Under VMware boot from the Windows95 boot floppy. Create a primary partion that fills the virtual disk completely (options 1 and then 1 again and then yes). Reboot Windows95. Format the virtual disk and install Windows95: format C: /S R:\WIN95\SETUP /IS
I couldn't get my installation CD to work. So I made an image of it dd if=/dev/cdrom of=w95oem.iso
Then the rest should be a routine install...