I needed to put a DivX movie to a CD, that would play on virtually all computers without the need to install the DivX codec or a movie player. There is software available to make this kind of CDs with nice GUIs, etc. but the software I tested is far from user-friendly. The two easiest methods are:
[Autorun] Open="vlc.exe tutkittu_juttu.avi"
That starts the movie automatically upon insetion of the CD (unless this autorun function has been disabled. In that case the user needs to start the movie manually. Maybe one could put a .bat file onto the CD with the same command and name it "Start the movie". kmovixiso -t "Tutkittu Juttu" -o /tmp/movies/movix.iso /tmp/movies/movie.avi